By Haseeb Kamran, Founder of VeloApply, 8+ years in recruiting · Updated July 2026
What Freshworks is known for
Freshworks is a SaaS company that provides customer engagement software for businesses of all sizes, including Freshdesk (customer support), Freshsales (CRM), and Freshservice (IT service management). Headquartered in San Mateo, California, and founded in Chennai, India, Freshworks positions itself as a simpler, more affordable alternative to enterprise tools like Salesforce and ServiceNow.
What Freshworks looks for in candidates
Freshworks values simplicity, customer empathy, and building software that delights users. They look for candidates who understand the needs of small and mid-market businesses, can work across global teams (with significant operations in India and the US), and care about making enterprise-grade tools accessible. The culture is fast-paced and entrepreneurial.
Tips for your Freshworks cover letter
Show that you understand Freshworks's positioning as the accessible alternative to complex enterprise tools. For engineering roles, mention experience with SaaS platforms, multi-tenant architecture, or customer-facing applications. For sales or marketing roles, demonstrate how you have sold to or served small and mid-market customers. Reference a specific Freshworks product and explain why its approach to that market interests you.
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